All stages of product life cycle

Product Life Cycle stages

The stage of a product is an art more than a science, but it's possible to find patterns in some of the general product features at each stage. Identifying product stages when the product is in transition is very difficult

Identifying
features
Stages
Introduction
Growth
Maturity
Decline
Sales
Low
High
High
Low
Investment cost
Very high
High (lower than intro stage)
Low
Low
Competition
Low or no competition
High
Very high
Very High
Profit
Low
High
High
Low

Product life cycle at different stages


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